Boy did my episode 2 review cause me some trouble. If you have been following my Ghost Adventures reviews you will have seen me allude to issues with UKTV, the owners of REALLY who air Most Haunted in the UK. Let me fill you in so you all know what is what.
Basically I had access to raw episodes of Most Haunted long before they are aired, in the TV business we have something called an "Embargo", this means that journalists such as myself get access to something, but in big red writing it will say something like "The following is under embargo until 12:00pm 31st March". This means that no one should publish anything until after that time. Usually this will be a movie trailer, poster, clips from a TV show or film. Often this is due to certain outlets being given the exclusive rights to show the media first.
Now throughout the history of Most Haunted I have exposed and "spoiled" Most Haunted for well over a decade. I have never had a single problem with any TV station airing it. You see the likes of Sky are smart enough to realise that any publicity even if negative will help their TV shows, and if the TV show is relatively small they need every viewer they can get, so they can sell advertisement space.
Now Most Haunted is on REALLY a small cable channel owned by the UKTV network. And for the past few seasons I have spoiled, and exposed the show, and in turn given them thousands of viewers. But suddenly after I published my article on episode 2 I found myself cut out, I get a rather rude email from someone at UKTV going mental because I exposed the show, broke embargo, and published screengrabs. Now I thought this was strange since I did the same for episode 1 of the new series and no one said a word. It took nearly a month for me to realise why.
In the past few days just before episode 2 aired on TV, you may have noticed that every tabloid newspaper in the UK reported on the full apparition caught on film on Most Haunted. Yvette Fielding went on a full media blitz, begging every radio show to have her on. Newspapers reported "Experts are baffled at the footage".
Whats this got to do with me I hear you say? Well, the problem is, this was their big moment of the season. They spent a lot of money PAYING all of these newspapers and media outlets to run the story, to show photos, videos of this ghost, and good old me had already run it all and exposed it as faked.
Now in media you have things called Sponsored Posts, there are PR companies that are paid to "seed" videos, to make them viral, the truth is they are paid a budget, and they ship these stories around media outlets and pay them to promote a video, a story, a photo etc. Sometimes a flat amount is paid, sometimes it is a pay per view situation. Regardless of that, the reason all these tabloids suddenly gave Most Haunted all this attention was because they were paid to do so. It wasn't them reporting on a story, it was them printing a story they were given. Big difference. And guess what I spoiled it, and UKTV were/are furious with me! And I am now banned by them!
As for the ghost footage itself, I stated a month ago it was Glen. I stand by that for a couple of reasons, one is I was told it was Glen by someone who works for Antix Productions, and secondly from watching the unedited raw footage that I had access too, it was pretty clear it was him.
Now some people have suggested it was "Peppers Ghost" an old magic trick illusion, (it wasn't), and my good friend Rob has suggested it was a video overlay effect, check out his site at Skeptics Boot to read his explanation. He could be right? Who knows. The one thing for absolute certain though is that it is not a ghost. And if you want to know my 100% proof for that, well just take a look at this screen grab that airs before each episode of Most Haunted. For those of you not bright enough to understand what this means, it means the show is a Spoof. As Ofcom themselves have stated the show is for entertainment ONLY, and should not be taken seriously! Not my words, the words of the people in charge of TV broadcasts.
Anyway with all that said, I will continue doing what I do best, I will keep reporting on Most Haunted, because people enjoy my reviews.
And I will do my review of episode 3 later today so keep checking back for that.
That is all for now
By Jon Donnis
"As banned by UKTV"
"As banned by BBC"